AOCOPM 2023 Midyear Educational Conference-259668

259668 - Article 23

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The 2023 Midyear Educational Conference for the American Osteopathic College of Occupational & Preventive Medicine (AOCOPM) provided updates on strategic leadership and planning initiatives. The conference emphasized education in occupational, environmental, and preventive medicine, aiming to enhance public health by promoting preventive practices. A central focus was on developing a dynamic strategic map, which is intended to be a flexible guide for decision-making and prioritization within the organization. The document underlined the necessity for members to embrace change and engage actively in the strategic process.<br /><br />Participants contributed to a SWOT analysis, identifying strengths like a knowledgeable membership and successful conferences, as well as weaknesses such as declining membership and staffing needs. Opportunities were noted in student outreach and inter-organizational collaboration, while threats included competitive pressures and the potential erosion of osteopathic identity.<br /><br />Strategic goals were segmented into areas such as governance, member services, and education. Objectives included enhancing marketing and branding, increasing membership, and fostering professional growth and inclusivity. The formation of strategic partnerships with educational institutions and leveraging technology for continuous medical education (CME) were also discussed.<br /><br />Specific operational goals for AOCOPM included revising financial strategies, updating bylaws, and expanding online education programs. The organization seeks to formalize student chapters, enhance outreach to residency programs, and expand its certification initiatives. The need for maintaining a board to represent current diplomates and ensure professional oversight was discussed, along with plans to keep board certification relevant and valuable.<br /><br />Overall, the conference highlighted the AOCOPM's dedication to adapting its strategic focus and operational approach in response to changing healthcare dynamics while reiterating its commitment to its mission and vision.

Keywords

AOCOPM

occupational medicine

preventive medicine

strategic leadership

public health

SWOT analysis

membership growth

educational partnerships

online education

board certification